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Creative Pathway

Design

This program introduces students to the fundamentals of graphic design as a tool for visual communication and creative expression. Students will learn how to research, conceptualize, design, and present digital media projects across print, web, and social platforms using industry-relevant tools such as Canva.

  • Graphic Design
  • Visual Communication
  • Branding

Student learning

Inside the experience.

Through hands-on projects, students will explore typography, layout, color theory, branding, and multimedia integration while developing visual literacy and design thinking skills. Emphasis is placed on collaboration, iterative prototyping, and creating work for both academic and real-world applications.

Outcomes

By the end of the course, students will be prepared to create professional-quality visual media assets for real-world applications such as school marketing, promotions, events, social media content, and branding, building a strong foundation for careers in graphic design, digital media, and the broader creative economy.

Real-world application

Skills apply to graphic design, fashion, web design, advertising, UX/UI, and creative entrepreneurship. Students learn to turn ideas into visual products for industries from tech to entertainment.

What they build

What students create.

  • A full brand identity for a real organization or venture
  • A poster, cover, or campaign taken to print or publication
  • A design system with type, colour, and usage rules
  • A presented portfolio with the thinking made visible

Where it leads

Creative Pathways.

Graphic designer
Brand designer
Art director
Packaging designer
Product designer
Creative director

These are jobs people hold today. The pathway exists to make the route to one of them visible while a young person still has time to take it.

Bring this to your students

Bring the Design pathway to your school or community.

Tell us who you want to reach and roughly when. Everything else follows from that.